hongd.made
Insook Hong

Creator Intro

Hong In-sook majored in fashion design and worked as a designer for famous Korean apparel brands.
clothing is not only a necessary 'wear' for humans,
It is a form of art that reveals individuality, the level of life, and even the dignity of culture through accessories and decorations.

Hong In-sook, a artist who pursues both aesthetics and handicraft values
It has explored the design language that connects tradition and modernity.
In the process, I was studying high-end craft techniques such as embroidery and gold printing
Then through hundreds of years of history, loved all over the world I came to pay attention to mother-of-pearl craft.

Jagye Craft is a traditional Korean craft technique in which mother-of-pearl is carved and decorated
It's a clam that has the gloss of pearl jewels elaborately-decorated mother-of-pearl craft
Delicate and beautiful work is still praised as a world-class craft.

In the past, decorating hard mother-of-pearl on fabric was impossible.
But as modern technology has come to embody flexible mother-of-pearl
The beautiful pattern of Korean cultural heritage can be expressed on the fabric.

Based on my experience as a commercial fashion designer
We are trying to design with both artistry and practicality.

With beautiful motifs and silhouettes of traditional heritage
It's reinterpreted with modern technology, trends, and contemporary fashion
My work is not just a fashion accessory
It is a 'wearable art' that has been reborn as a modern Korean traditional craft.

Hong In-sook was recognized for her authority in both Korean design and craft
The Korea Design Promotion Agency's Outstanding Industrial Design Award and the Global premium selection,
And awards at the Korea Craft Cooperative Federation competition, etc
Modern and contemporary design and the value of craftsmanship as a craft art we're honored to be recognized